Tomorrow I am traveling to California to participate on behalf of Open-Knowledge in the spigit Innovation Summit 2010 which takes place at the Ritz Carlton Hotel, Half-Moon Bay, 19-20 August.

The event will be focused on crowd-sourced idea management and innovation, emerging trends and the best practices for the social enterprise of today and tomorrow. It has a stunning set of speakers including thought leaders like Andrew McAfee and Charlene Li, the founder of the Altimeter Group.

The ‘Three E’s of Innovation’

My talk will focus on  how informal social networks within organisations linked to an innovation platform like spigit can significantly speed up both the quality and quantity of exploitable ideas for successful innovation.

I will present our ‘Three E’s of Innovation’ model which is a social networked approach to the process of innovation within organisations. The ‘model’ examines the informal relationships between the Explorers, the Engagers and finally, the Exploiters of ideas. My talk will focus on the synergies between our networked approach to innovation, and the power of spigit’s Enterprise platform.

All organisations, regardless of their formal innovation processes, rely upon informal relationships to get things done. However, formal processes more often than not prevent many good ideas from ever being implemented. This can take many forms, from a breakdown between marketing and product developers/engineers; R&D versus finance, etc.

But by identifying the informal roles people play across the organisation with regard to innovation, (through Social Network Analysis) and allowing these different people to populate spigit’s powerful innovation platform (with all the resulting visibility and recognition) the best of all worlds is achieved. Not only do the best ideas rise to the top through the operation of spigit’s ideation software, but the social networks embedded in these ideas simultaneously contain the vital validation and exploitation networks necessary for implementation. Good ideas can then be implemented and innovation can be realised far more rapidly.

It will be interesting to see what response this networked approach to innovation gets at the event.

I will be blogging from the event and will provide some thoughts on emerging trends and best practices for the social enterprise of today, that arise during the discussion.

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